Sunday, January 2

Detroit Lives

Stumbled across this article on Detroit via twitter. It lead me to a documentary hosted by Johnny Knoxville, produced by shoe company Palladium boots.
First of all, the three-part documentary is worth watching. It features young entrepreneurs, artists and musicians who are building something new in a city that has been allowed to fall into a state of decay. I also like the message; the news are only showing you a small part of the truth, this city lives and there's a lot of good things happening.
In a city where the big chain stores have left, there's room for artists, mom and pop stores, urban farming and new ideas.

Exploring an abandoned building.

Second, I never knew Johnny Knoxville could actually be a good host. I never liked him in Jackass or the other stuff he's done. Detroit Lives is also really good branding by Palladium boots. And it's sparked my interest in the city. Check it out!

Once the fourth-largest metropolis in America—some have called it the Death of the American Dream. Today, the young people of the Motor City are making it their own DIY paradise where rules are second to passion and creativity. They are creating the new Detroit on their own terms, against real adversity. We put our boots on and went exploring.


You'll find the rest of the documentary here.

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